November 10, 2014 — This week on “Amtower Off Center”, host Mark Amtower interviews former country procurement executive/now consultant Harold Good, and Steve Charles, co-founder and SVP of the immixGroup, on cooperative purchasing programs.
the background of cooperative purchasing agreements
why cooperative purchasing agreements are popular for local governments
how these agreements benefit manufacturers and those representing them
the necessity of channel marketers to understand and participate in these programs
Hosted by nationally-known speaker and consultant Mark Amtower, the show highlights the good, the bad, the ugly and the just plain silly of doing business in the government market. Follow Mark on Twitter. Subscribe to Amtower Off Center’s audio interviews on Apple Podcasts or PodcastOne.