Leadership lessons from your cell phone

Clifford Nass tells the DorobekINSIDER we can learn a lot from how we treat inanimate objects - including some lessons in leadership.

Ever feel like your best friend is your computer, your laptop, maybe your iPhone or your BlackBerry?

Clifford Nass says we can learn a lot from how we treat those inanimate objects – including some lessons in leadership.

Nass is a social scientist and a professor at Stanford University. He has compiled all of his findings into his book, The Man Who Lied to His Laptop.

Nass tells the DorobekINSIDER the book is really about how people have begun to treat computers like people.

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