Microsoft bought ZeniMax for $7.5 billion in 2021, giving the Xbox-maker control of ZeniMax’s well-known game publishing division Bethesda Softworks and popular game franchises such as The Elder Scrolls, Doom and Fallout.
Senior game tester Wayne Dayberry said in an interview with The Associated Press that the unionization campaign began before Microsoft took over and reflected workplace concerns that are common at video game companies.
“Throughout the industry, the quality assurance departments are treated poorly, paid very little, and treated as replaceable cogs,” said Dayberry, who has worked for five years at ZeniMax’s Rockville, Maryland headquarters on games such as Fallout, Prey and The Evil Within.
“There’s not a lot of dignity involved in it,” he said. “That’s something we’re hoping to show people in the industry who are in like situations, that if we can do it, they can do it as well.”
The unionization campaign accelerated thanks to Microsoft’s ongoing bid to buy California-based game giant Activision Blizzard. Microsoft, which is based in Redmond, Washington, made a June pact with the CWA union to stay neutral if Activision Blizzard workers sought to form a union.
The worker-friendly pledge sought to appeal to U.S. regulator concerns under President Joe Biden about the labor implications of massive business mergers, though it didn’t stop the Federal Trade Commission from suing last month to block Microsoft’s planned Activision Blizzard acquisition. The antitrust case had its first hearing Tuesday and could drag on for months.
Two small units of Activision Blizzard workers were the first to certify unions last year in Middleton, Wisconsin and Albany, New York. A third, Boston-based Activision Blizzard subsidiary Proletariat, filed a Dec. 27 petition with the National Labor Relations Board to unionize its 57 workers.
Microsoft’s legally binding neutrality agreement specifically applied to Activision Blizzard workers after the closing of the merger. But it also reflects Microsoft’s broader principles on handling unionization, which is still uncommon in the tech and gaming industries.
Dayberry said Microsoft’s neutrality promise gave workers confidence that there wouldn’t be any “retaliation or union-busting, which there has been none of.”
Microsoft’s green light allowed the ZeniMax union certification to go through a third-party arbitrator rather than the lengthier process typically overseen by the NLRB. A weekslong election period ended on Dec. 31 and was formally certified Tuesday. Microsoft said in a statement that it recognizes the union.
“They have definitely stood by their word all along,” said CWA spokesperson Beth Allen. “It’s pretty momentous. Microsoft is an outlier in the way tech companies have been behaving.”
The unionizing workers are based in Hunt Valley and Rockville, Maryland, as well as the Texas cities of Austin and Dallas.