In this episode of Market Chat! you will learn all about the Federal Health IT market. We will talk bridging the gap between IT and Healthcare. Apply what you’ll learn from this episode of Market Chat to make better marketing and sales decisions and increase your company’s visibility within the federal Health IT market.
In this episode of Market Chat! you will learn about the Small Agency Council a voluntary management association of sub-Cabinet, independent Federal agencies, established in 1986. Does your marketing program resonate with decision makers in small agencies? Apply what you’ll learn from Market Chat to make better decisions and increase your company’s visibility among small agency decision makers.
Lou Anne Brossman and Anne Marie Clark, members of the faculty at Government Marketing University, discuss content marketing, media and public relations, and the role of subject matter experts, when they join host Mark Amtower on this week's Amtower Off Center. March 5, 2018
On this episode of Market Chat, we’ll cover 3 steps to organize and launch a successful capture team.
In this episode of Market Chat!, we will hear from three former federal executives about how CRs impact the government procurement cycle — and your government marketing campaigns. Hear important insights into how marketers can better plan and execute their messaging campaigns when budgets are tight and future funding is uncertain.
What is the state of government marketing? Find out when Lou Anne Brossman of Government Marketing University joins host Mark Amtower on this week's Amtower Off Center. September 18, 2017
In this episode of Market Chat!, we will talk with 3 federal executives to pick their brains on what really happens inside of a federal agency during the end-of-year buying season.
In this episode of Market Chat!, we will talk with three public sector marketers who have unlocked the secrets of successfully marketing to state and local governments.
Government Information Technology Executive Council President Sean Kelley and Lou Anne Brossman, a member of council's Executive Advisory Board, join host Mark Amtower to the upcoming GITEC summit and the value of networking in GovCon. February 20, 2017
In this episode of Market Chat!, we will hear from three federal public affairs officers and one general counsel’s office representative on how they decide requests they receive from government marketers for official statements, testimonials, government speakers, case studies, use of agency logos, and more.
In this episode of Market Chat!, we will hear how federal acquisition officials are trying to improve their engagements and relationships with the vendor community as well as how marketing figures into the federal procurement process. Our guests will be three senior-level procurement executives who oversee large federal procurement programs.
Kimberly Hancher, partner at Deep Water Point, and Virtual Marketing LLC President Lou Anne Brossman join host Mark Amtower to discuss the upcoming GAIN 2016 conference in Leesburg Virginia. August 29, 2016
Originally Aired February 23th at 3:05pm