Social media platforms can be mixed blessings for government agencies and the private sector. While Facebook, Twitter, LinkedIn, and other sites can be used to reach target audiences quickly in a crisis, the messages and misinformation people post on the platforms can create a crisis for organizations.
In this episode, Shannon Tucker, vice president of NextPR, shares her advice on how to communicate when a social media-related crisis strikes.
Website: https://www.nextpr.com/
Instagram: https://www.instagram.com/nextpr_/?hl=en
LinkedIn: https://www.linkedin.com/in/shannon-tucker-42756a31/