How And Why Trust Matters When Managing A Crisis

Can people trust that your organization will do the right thing in a crisis? Dave Samson is global vice chairman of corporate affairs at Edelman. In this episode, he discusses why trust is important when dealing with a crisis, what government agencies and companies can do to keep the public’s trust, and who does a better job in maintaining trust during crisis situations.

Quotes

I strongly believe that when businesses and governments join forces, finding common ground and embracing collaboration, we can effectively address the critical societal issues we encounter today.- Dave Samson

“Actions speak louder: prioritizing safety, community engagement, and fair wages builds trust.”.- Dave Samson

Featured Guest

Dave Samson

Global Vice Chairman, Corporate Affairs, Edelman

Linkedln: https://www.linkedin.com/in/dave-samson-547a7b2/

Chapters

00:00 Introduction

01:55 The Power of Actions: Building and Losing Trust

07:01 Safety Concerns Arise from Ohio Train Derailments

10:19 Trust in Business Surpasses Government Agencies

13:31 The Crucial Partnership Between Government and Business for Trust

15:47 Leadership and Trust: Navigating Political Divides and Polarization

17:39 Impact of Leaders on Company Culture and Trust

21:37 Tech Sector’s Trust Erodes Amid Privacy Concerns

23:20 Building Trust: Collaboration, Advocacy, and Common Ground

25:00 Trust: Actions That Speak Volumes

26:51 Four Keys to Cultivating Trust in Society

Produced by Heartcast Media