Can people trust that your organization will do the right thing in a crisis? Dave Samson is global vice chairman of corporate affairs at Edelman. In this episode, he discusses why trust is important when dealing with a crisis, what government agencies and companies can do to keep the public’s trust, and who does a better job in maintaining trust during crisis situations.
Quotes
I strongly believe that when businesses and governments join forces, finding common ground and embracing collaboration, we can effectively address the critical societal issues we encounter today.- Dave Samson
“Actions speak louder: prioritizing safety, community engagement, and fair wages builds trust.”.- Dave Samson
Featured Guest
Dave Samson
Global Vice Chairman, Corporate Affairs, Edelman
Linkedln: https://www.linkedin.com/in/dave-samson-547a7b2/
Chapters
00:00 Introduction
01:55 The Power of Actions: Building and Losing Trust
07:01 Safety Concerns Arise from Ohio Train Derailments
10:19 Trust in Business Surpasses Government Agencies
13:31 The Crucial Partnership Between Government and Business for Trust
15:47 Leadership and Trust: Navigating Political Divides and Polarization
17:39 Impact of Leaders on Company Culture and Trust
21:37 Tech Sector’s Trust Erodes Amid Privacy Concerns
23:20 Building Trust: Collaboration, Advocacy, and Common Ground
25:00 Trust: Actions That Speak Volumes
26:51 Four Keys to Cultivating Trust in Society
Produced by Heartcast Media