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Amtower Off Center

Hosted by nationally-known speaker and consultant Mark Amtower,  Amtower Off-Center highlights the good, the bad, the ugly and the just plain silly of doing business in the government market. Every week experts join Mark for a lively discussion of current issues facing the government contractor community.

     

Latest Podcasts / Episodes

  • Developing a business strategy for your company
    This week on Amtower Off Center, author Joan Magretta joins host Mark Amtower to discuss her new book, “What is Strategy? An Illustrated Guide to Michael Porter”, and provides tips on how to develop a…
    September 2, 2020
  • The new normal as we approach FY 2021
    This week on Amtower Off Center, Larry Allen, president of Allen Federal Business Partners, joins host Mark Amtower to discuss the “new normal” for federal workers and contractors during the Covid-19 pandemic, and whether fiscal…
    August 26, 2020
  • Content ROI
    Christopheer Parente, founder of StoryTech Consulting, joins host Mark Amtower on this week’s Amtower Off Center to discuss how contractors can develop and deploy their content to grow their businesses.
    August 14, 2020
  • Getting action from data
    This week on Amtower Off Center, Ray Bjorklund of Birchgrove Consulting joins host Mark Amtower to discuss the steps contractors can take to make sure they are targeting the right federal agencies for their products…
    August 4, 2020
  • Marketing tips to help grow your business
    Lee Frederiksen of Hinge Marketing joins host Mark Amtower on this week’s Amtower Off Center for a wide ranging discussion on brand differentiation, content creation, social selling, and how to leverage visible experts to help…
    July 29, 2020
  • All things contracting
    This week on Amtower Off Center, Bloomberg Government’s Daniel Snyder joins host Mark Amtower to talk about STARS III, CIO-SP4, Alliant 2 and other large contracts that are emerging by the end of this fiscal…
    July 24, 2020
  • Tips on selecting a virtual meeting platform
    This week on Amtower Off Center, Doug Mashkuri, VP and general manager of GovLoop, joins host Mark Amtower to discuss what contractors should consider when selecting a virtual meeting platform.
    July 2, 2020
  • (Almost) Everything you need to know about linkedIn
    This week on Amtower Off Center, Erica Pyatt, manager of Advocacy & Government for LinkedIn, joins host Mark Amtower for a wide ranging discussion of LinkedIn as a publishing platform and marketing tool.
    June 5, 2020
  • Covid 19, CMMC, Telework – OH MY!
    Larry Allen, president of Allen Federal Business Partners, joins host Mark Amtower on this week’s Amtower Off Center to discuss the impact of Covid 19 on the government contracting market.
    May 21, 2020
  • The Age of Influence!
    This week on Amtower Off Center, author and consultant Neal Schaffer joins host Mark Amtower to talk about influence marketing and his new book, The Age of Influence.
    May 14, 2020
  • The New Rules of Marketing and PR
    Author and speaker David Meerman Scott returns to Amtower Off Center to discuss the continuing and expanding influence of web 2.0 tools in marketing and public relations and how these tools can be used for…
    May 8, 2020
  • Transitioning from small to "full and open" to WOSB-Successfullly!
    This week on Amtower Off Center, Ana Hirsbrunner, president of Synectics for Management Decisions, joins host Mark Amtower to talk about her family owned small business and the role it plays in the GovCon market.
    April 30, 2020
  • Marketing in the time of the coronavirus crisis
    Lee Frederiksen of Hinge Marketing joins host Mark Amtower on this week’s Amtower Off Center to discuss the state of marketing during the coronavirus pandemic.
    April 2, 2020
  • The keys to winning government contracts
    PropLIBRARY’s Carl Dickson makes a return appearance on this week’s Amtower Off Center to discuss the evolution of his approach to building winning RFPs, and the creation of his “Must Win Process” online tool.
    March 13, 2020