First things first. Update your profile on professional social media sites, says Frances Reimers, a personal brand consultant and founder of brand consulting business Firestarter LLC.
JJ Green, National Security correspondent; Brian Fanzo, founder/CEO of iSocialFanz and Judy Kurtz, In the Know columnist for The Hill join in this What’s Working in Washingon EXTRA.
Inventors and small businesses must ensure their intellectual property isn’t stolen by larger companies. Creating currencies might be the solution. “Effectively, we have a do-it-yourself search tool,” said John Wise, founder of Loci. “It’s called InnVenn. It’s really simple to use, you can buy it right through your law firm, and it’s protected by attorney-client privilege.”
One of the biggest questions regarding the structure of the human mind is what, exactly, predisposes humans to be curious. “What I found, to my surprise — the number of researchers who focus specifically on curiosity is relatively small,” said Mario Livio, author of Why? What Makes Us Curious.
To help steer the greater Washington region towards a more innovative future for entrepreneurs, local business owners penned an open letter to future area politicians. James Quigley, founder of coworking space Canvas and one of more 40 co-signers wants talent growth to be boosted.
Making sure the person you present matches up with the person you really are is pivotal for success. “I like to say a brand is what people say about you when you’re not in the room,” said Elizabeth Shea, founder of SpeakerBox Communications. “If you don’t think about your own brand, or your company’s brand, somebody else will do it for you.”
Networking in New York City is distinctly different from networking in the D.C. region, according to Rachel Adler, digital media business development manager for the Fairfax County Economic Development Authority. “I’m a research junkie. A lot of my research comes from working for New York State. I used to do a lot of vetting for political candidates,” said Adler. “I try to find touch points I could talk about… I look through their social platforms if they have them,” including Twitter and LinkedIn. By finding touchstones of common interest, it’s easy to build rapport.
Making the pivot from an advisory role to doing things yourself can cause whiplash for a rising entrepreneur, but AJ Mushtaq, CFO and founder of health services franchise Fitness Connection built up a sweat as he moved to a principal position.
One of the weakest links in any cybersecurity network is passwords, and if even one is uncovered, an entire system can fall apart. New technology developed in South Korea to prevent and minimize possible damage is currently taking hold in the D.C. region.
The former president and CEO of the D.C. Chamber of Commerce, Barbara Lang, is encouraging leaders to keep reaching out for new opportunities.
Unique challenges face female entrepreneurs and Julie Kantor, founder of training firm Twomentor, is an expert in solving some of these issues. “I think that there’s a key word here that we don’t talk about enough. The issue is sponsorship,” said Kantor.
In order to succeed in the competitive entrepreneurial space of the D.C. area, businesses have to corner a market that’s not covered. In founding The Pretzel Bakery, local entrepreneur Sean Haney instantly found his market. “As any good Philly boy knows, you grow up eating pretzels, with every event, every trip… when I moved to D.C. in ‘98, I just kept thinking to myself, man, D.C. needs a good pretzel spot,” Haney said.
The impact of the trees on a lawn, or a neighbor’s landscaping, vegetation and greenery has a huge impact on the structure of the D.C. region. The founder of Ed Ball Landscape Architecture explains how sustainable landscaping can have a positive effect on the greater Washington area.
Healthcare is one of D.C.’s largest industries, yet its impact is sometimes unnoticed by much of the region.
Now, more than ever, D.C.s Newseum serves as a hub for the history and importance of journalism. "The mission of the Newseum is to champion the five freedoms of the first amendment," and we do that through exhibits, programs, and education, said Scott Williams, Newseum’s chief operating officer.