Air Force Uses NASCAR to Build Image, Reach New Recruits

This weekend was a great one for NASCAR racing at Dover International Speedway, and the Federal government was represented. Race teams sponsored by the Army, Ai...

This weekend was a great one for NASCAR racing at Dover International Speedway, and the Federal government was represented. Race teams sponsored by the Army, Air Force, and Border Patrol competed with teams representing private-sector companies. I talked to Chief Doug Sikat, Superindenent of Marketing and Strategic Communication for Air Force Recruiting, about why the Air Force is involved in NASCAR.

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