Media use by feds
Market Connections President Lisa Dezzutti joins host Mark Amtower to discuss how federal agencies are using traditional and social media in their marketing eff...
April 2, 2012 — This week on Amtower Off Center, host Mark Amtower interviews Lisa Dezzutti, president of Market Connections.
Topics include:
- fourth annual Federal Media & Marketing Study briefing on April 12th
- traditional media in GovCon (publications, TV, radio)
- web sites visited by feds
- rise in social media usage, especially LinkedIn
- rise in webinar attendance
- rise in use of mobile devices and apps by feds
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