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This week on Amtower Off Center, Chris Parente of StoryTech Consulting joined host Mark Amtower for a wide-ranging discussion on GovCon marketing.

Topics included:

• How government marketers responded during the pandemic and work from home conditions,
• Some thoughts on where to get ongoing education,
• The weekly IDEATION community of interest — a discussion group that is part of Government Marketing University,
• Favorite business books, and
• Why content can work for any company.

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