Challenges facing the GovCon market

Matt Donovan, senior vice president and partner at the Merritt Group joins host Mark Amtower on this week's Amtower Off Center for a wide ranging discussion on ...

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This week on Amtower Off Center, Matt Donovan, senior vice president and partner at the Merritt Group  joined host Mark Amtower for a wide ranging discussion on marketing issues facing government contractors.

Matt Donovan, SVP & Partner, Merritt Group

Topics include:

  • Creating the right messaging for various audiences;
  • Venues for sharing the company brand message;
  • The relationship nature of GovCon; and
  • The explosion of digital channels and selecting the most useful.

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