How to win in the government market

Michael Lisagor

This week Mark Amtower’s co-author Mike Lisagor joined the man in black to kick off the 16th year of Amtower Off Center, with a discussion of their new book, How to Win in the Government Market.

Topics included:

  • Why they wrote the book, and how they leveraged LinkedIn to promote it;
  • How businesses can plan for growth;
  • Why many small businesses do not graduate successfully;
  • Why it is important to get feedback from the front lines; and
  • Elements of a successful pursuit and bid.

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Amtower Off Center


Hosted by nationally-known speaker and consultant Mark Amtower, the show highlights the good, the bad, the ugly and the just plain silly of doing business in the government market. Follow Mark on Twitter. Subscribe to Amtower Off Center’s audio interviews on Apple Podcasts or PodcastOne.