government marketing

  • Marketing to the government during tough times

    Lisa Dezzutti, CEO of Market Connections, joins host Mark Amtower, to discuss how to generate business for your company when budgets are tight. April 1, 2013

  • Content development

    Matt Langan, founder of L&R Communications joins host Mark Amtower to discuss how to development and share content at your agency or business. April 29. 2013

  • The event landscape in the government market

    Hosky Communications President Peg Hosky, discusses the value of having your agency participate in events, conferences, and webinars. July 15, 2013

  • Mark Amtower: 30 years in the federal market

    Guest host Tom Temin interviews Mark Amtower about his 30 year career as a consultant in the government contracting market. January 12, 2015

  • Episode 1: Insider Tips For Marketing to Senior Government Executives

    Do you ever wonder how your marketing efforts are connecting with your government customers? Hear from 5 former federal senior IT and acquisition executives what marketing tactics work and don’t work only on “Market Chat” – a new program brought to you by Government Marketing University “Market Chat’ brings clarity to the clutter in government marketing.

  • Business development, capture & more

    Carl Dickson, founder of and PropLIBRARY, joins host Mark Amtower to discuss the state of business development, capture and bidding/proposals in the federal government. July 11, 2016

  • Hot topics in government marketing

    What is the state of government marketing? Find out when Lou Anne Brossman of Government Marketing University joins host Mark Amtower on this week’s Amtower Off Center. September 18, 2017

  • An analysis of the 2018 GovCon market

    Mike Smoyer, president of the Digital Government Institute, and William Sanders, director of Technology Strategy and Business Development for Oracle, join host Mark Amtower on this week’s Amtower Off Center to discuss 930Gov and the recent Market Connections Government Contractor study. August 6, 2018

  • Marketing is everything

    IT marketing legend Regis McKenna joins host Mark Amtower on this week’s Amtower Off Center for a wide ranging discussion of his marketing philosophy and his experiences in working with clients Apple, Intel, 3Com and other companies in Silicon Valley in the 1970s and 80s. September 10, 2018