Insight by Government Marketing University

Episode 17: A chat with government marketing thought leaders

This content is provided by Government Marketing University.

Welcome to Market Chat! – “Bringing Clarity to the Clutter in Government Marketing” with hot topics, best practices, exciting guests and innovative ideas.

Market Chat! is an ongoing series that provides an open and collaborative interaction between government and industry to ensure that listeners walk away empowered with greater knowledge on how to better market to their targeted federal, state and local audiences.

In this episode of Market Chat!, we heard from 3 senior government marketing thought leaders.  They shared insights and tips for how government marketers can strengthen their skillset in innovative government marketing campaigns, pivoting from face-to-face events to virtual events and how to use LinkedIn for your government marketing reach.

If you are just entering the government market or have been marketing your products and solutions for a while you will walk away with new knowledge on ways to increase your marketing success by hearing from these 3 government marketing thought leaders.

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Panel of experts

  • Erica Pyatt

    Manager, Advocacy and Government, LinkedIn

  • Brian Chidester

    Principal Industry Strategist – Public Sector, OpenText and Host of “The Government Huddle” on Government Marketing University

  • Karen Scott

    Director Public Sector Marketing, DataRobot

  • Lou Ann Brossman

    CEO and Co-founder, Government Marketing University

  • Steve Watkins

    Chief Content Officer, Government Marketing University