lou anne brossman

  • Continuity of Operations Planning and Teleworking

    Originally Aired February 23th at 3:05pm

  • The 2016 GAIN conference

    Kimberly Hancher, partner at Deep Water Point, and Virtual Marketing LLC President Lou Anne Brossman join host Mark Amtower to discuss the upcoming GAIN 2016 conference in Leesburg Virginia. August 29, 2016

  • Episode 3: Communication and Collaboration Insight from Federal Senior Procurement Officers

    In this episode of Market Chat!, we will hear how federal acquisition officials are trying to improve their engagements and relationships with the vendor community as well as how marketing figures into the federal procurement process. Our guests will be three senior-level procurement executives who oversee large federal procurement programs.

  • Episode 4: Best practices for promoting a more robust dialogue with public affairs officers

    In this episode of Market Chat!, we will hear from three federal public affairs officers and one general counsel’s office representative on how they decide requests they receive from government marketers for official statements, testimonials, government speakers, case studies, use of agency logos, and more.

  • All things GITEC

    Government Information Technology Executive Council President Sean Kelley and Lou Anne Brossman, a member of council’s Executive Advisory Board, join host Mark Amtower to the upcoming GITEC summit and the value of networking in GovCon. February 20, 2017

  • Episode 5: Marketing Best Practices for State and Local Government

    In this episode of Market Chat!, we will talk with three public sector marketers who have unlocked the secrets of successfully marketing to state and local governments.

  • Episode 6: End of Year Buying Marketing Hype – FACT or FICTION?

    In this episode of Market Chat!, we will talk with 3 federal executives to pick their brains on what really happens inside of a federal agency during the end-of-year buying season.

  • Hot topics in government marketing

    What is the state of government marketing? Find out when Lou Anne Brossman of Government Marketing University joins host Mark Amtower on this week’s Amtower Off Center. September 18, 2017

  • Episode 7: How to successfully market to government during a CR

    In this episode of Market Chat!, we will hear from three former federal executives about how CRs impact the government procurement cycle — and your government marketing campaigns. Hear important insights into how marketers can better plan and execute their messaging campaigns when budgets are tight and future funding is uncertain.

  • Episode 8: Winning federal business takes an orchestra!

    On this episode of Market Chat, we’ll cover 3 steps to organize and launch a successful capture team.