Paul Gillin
Consultant, speaker, blogger
Paul Gillin Communications
July 13th, 2009

Amtower & guest Paul Gillin discuss Gillin’s book, The New Influencers and The Secrets of Social Media Marketing. Gillin, a columnist for BtoB magazine and popular speaker and consultant, discusses various aspects of leveraging social media for corporate growth. Among the topics discussed are mapping out a corporate social media strategy, picking which tools are most germane for that strategy, and developing content for each platform.

Copyright © 2024 Federal News Network. All rights reserved. This website is not intended for users located within the European Economic Area.