This week on Amtower Off Center, author and consultant Neal Schaffer joins host Mark Amtower to talk about influence marketing and his new book, The Age of Influence.
Author and speaker David Meerman Scott returned to Amtower Off Center to discuss the expanding influence of web 2.0 tools in marketing and how these tools can be used for PR and damage control.
In this exclusive executive briefing, the federal and industry HR executives exchange best practices for managing human capital in challenging times.
Frances Reimers, personal brand expert and principal at Firestarter Communications, discusses why summer is the perfect time to re-tune your brand to improve perception.
Marketing industry executive Aileen Black joins host Mark Amtower on this week’s Amtower Off Center to discuss how innovative new marketing tools are helping companies get their message out to new and existing customers.
How are communications and public relations evolving in the GovCon market? Host Mark Amtower discusses the evolving nature the two concepts in the government contracting market with Evan Weisel Tony Welz and Stephen Mackey of W2 Communications.
ProResource CEO Judy Schramm joins host Mark Amtower on this week’s Amtower Off Center to discuss executive branding and what you can do to build and enhance your personal profile on LinkedIn.
Mike Smoyer, president of the Digital Government Institute, and William Sanders, director of Technology Strategy and Business Development for Oracle, join host Mark Amtower on this week’s Amtower Off Center to discuss 930Gov and the recent Market Connections Government Contractor study. August 6, 2018
Danielle Brigida, national social media manager for the US Fish and Wildlife Service, joins host Mark Amtower on this week’s Amtower Off Center to discuss how federal agencies use Facebook, LinkedIn and other social media programs. June 18, 2018
What can agencies do to move beyond the “post and pray” approach and develop strategies that are proactive, strategic and data driven?