Media use by feds

Market Connections President Lisa Dezzutti joins host Mark Amtower to discuss how federal agencies are using traditional and social media in their marketing...

April 2, 2012 — This week on Amtower Off Center, host Mark Amtower interviews Lisa Dezzutti, president of Market Connections.

Topics include:

  • fourth annual Federal Media & Marketing Study briefing on April 12th
  • traditional media in GovCon (publications, TV, radio)
  • web sites visited by feds
  • rise in social media usage, especially LinkedIn
  • rise in webinar attendance
  • rise in use of mobile devices and apps by feds

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