This week on “Amtower Off Center”, host Mark Amtower interviews small business expert and Jiu Jitsu Grand Master Becky Sheetz  on applying the principles of Sun Tzu from her book: The Art of War for Small Business.

Topics include:

•  the advantages and disadvantages of being a small business
•  understanding your company and your market position
•  defining your core competency
•  learning more about your competition
•  when and why to form alliances

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