Thought leadership & proposal management

Proposal expert Betsy Blakney joins host Mark Amtower to discuss the key elements of thought leadership and their role in winning business with the federal...

Betsy Blakney
Betsy Blakney

This week on “Amtower Off Center”, host Mark Amtower interviews proposal expert Betsy Blakney, who has been researching thought leadership in the government market with a focus on business development and proposal professionals.

Topics discussed include:

  • the importance of thought leaders and their role in winning business
  •  key elements of thought leadership
  • key activities of thought leaders
  •  examples of thought leaders in GovCon

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