What’s Working in Washington – Ep 490 – How to Transform Your Sales Strategy – Sam McKenna

Samantha McKenna is the founder and CEO of #samsales Consulting, an agency she founded after a storied, 13-time record-breaking career in corporate sales and at LinkedIn. On today’s episode, Sam describes how she and her all-female team are reinventing the narrative on sales, departing from the tactics of yesteryear’s car salesmen to a relationship-driven, manners-centric, authentic method of selling. From avoiding the dreaded “pitch slap” to creating a compelling executive brand, Sam reveals the secrets of her playbook that have earned transformational results for 10-person teams all the way up to Fortune 500 companies.