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Head shot of Janet Waring — Janet Waring, CEO, ArtForm Business Solutions

Amtower Off-Center

Tips on how to reach your government audience

Janet Waring, CEO of ArtForm Business Solutions, joined host Mark Amtower on this week's Amtower Off Center, for a discussion on how to reach your government audience by developing and sharing content.

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Janet Waring, CEO of <a href="https://artformagency.com/" target="_blank" rel="noopener">ArtForm Business Solutions</a>, soon-to-be ArtForm Agency, joined host Mark Amtower on this week's <a href="https://federalnewsnetwork.com/category/radio-interviews/amtower-off-center/" target="_blank" rel="noopener"><em><strong>Amtower Off Center</strong></em></a> for a discussion on reaching your government audience and developing and sharing content.

[caption id="attachment_3798536" align="alignright" width="300"]<img class="size-medium wp-image-3798536" src="https://federalnewsnetwork.com/wp-content/uploads/2021/12/Janet-Waring-300x200.jpg" alt="" width="300" height="200" /> Janet Waring, CEO, ArtForm Business Solutions[/caption]

Topics discussed include:
<ul>
<li>Tips for content development</li>
<li>Parsing your data for good topics</li>
<li>Knowing not simply who the audience is, but where do they hang out online</li>
<li>Making all of your content resident on your company web site, then share it using links back to the site, and</li>
<li>Conducting audience research</li>
</ul>

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Business to Government content marketing

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