Creating the imagination machine

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This week on Amtower Off Center, Martin Reeves. chairman of the BCG Henderson Institute and senior vice president of the Boston Consulting Group, joined host Mark Amtower for a discussion of The Imagination Machine, Reeve’s new co-authored book.

Martin Reeves

Topics included:

  • Background on Boston Consulting Group and Bruce Henderson’s pioneering ideas on business strategy;
  • How businesses employ “counterfactual thinking” to devise new ways of doing business or developing new products;
  • How artificial intelligence is playing an increasing role in some managerial tasks;
  • How to combat hierarchical thinking and to develop a culture of imagination; and
  • Examples of innovation during the pandemic.

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Hosted by nationally-known speaker and consultant Mark Amtower, the show highlights the good, the bad, the ugly and the just plain silly of doing business in the government market. Follow Mark on Twitter. Subscribe to Amtower Off Center’s audio interviews on Apple Podcasts or PodcastOne.

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