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The keys to a successful referral strategy
(This show originally aired on March 21, 2016)
This week on “Amtower Off Center”, host Mark Amtower interviews Lee Frederiksen, founder and managing partner at Hinge Marketing. on a new Hinge report, the Referral Marketing Study. Topics include:
the role being a “visible expert” plays in getting referrals
how client relationships and social relationships drive referrals
why and how content plays a significant role in referrals
how giving referrals leads to getting...
(This show originally aired on March 21, 2016)
This week on “Amtower Off Center”, host Mark Amtower interviews Lee Frederiksen, founder and managing partner at Hinge Marketing. on a new Hinge report, the Referral Marketing Study. Topics include:
- the role being a “visible expert” plays in getting referrals
- how client relationships and social relationships drive referrals
- why and how content plays a significant role in referrals
- how giving referrals leads to getting referrals
- why web sites remain a critical part of the referral equation
Amtower Off Center
MONDAYS at Noon
Hosted by nationally-known speaker and consultant Mark Amtower, the show highlights the good, the bad, the ugly and the just plain silly of doing business in the government market. Follow Mark on Twitter. Subscribe to Amtower Off Center’s audio interviews on Apple Podcasts or PodcastOne.
