Developing a business strategy for your company

Best listening experience is on Chrome, Firefox or Safari. Subscribe to Amtower Off Center’s audio interviews on Apple Podcasts or PodcastOne.

This week on Amtower Off Center, host Mark Amtower’s guest is business strategy expert and author Joan Magretta.

She discusses the elements of competitive business strategy including:

• common misconceptions about what strategy is and is not
• why companies need a competitive strategy
• what is competition from the Michael Porter (Harvard) perspective
• the elements of strategy
• and her new book- What is Strategy? An Illustrated Guide to Michael Porter

Copyright © 2024 Federal News Network. All rights reserved. This website is not intended for users located within the European Economic Area.