Tips on how to get started in B2G marketing

B2G marketing professional Sheri Ascencio discusses her introduction to B2G, and how she leveraged her network in her job search.

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Sheri Ascencio

This week on Amtower Off Center, host Mark Amtower interviews B2G marketing professional Sheri Ascencio.

Topics include:

  • Ascencio’s background and introduction to B2G
  • Based in San Diego, she needed to find peers and did so through Government Marketing University and the GMarkU Ideation group
  • How Ideation relationship helped with research and more
  • Ascencio’s mentor/mentee relationship with Amtower
  • How she leveraged her network in her job search

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