Tips on how to be a “visible expert”

(This show originally aired on August 3, 2015 & September 7, 2015)

This week on “Amtower Off Center”, host Mark Amtower interviews Lee Frederiksen of HingeMarketing on being a “visible expert”.

headshot and logo of Lee Frederiksen
Lee Frederiksen, Hinge Marketing

Topics include:

  • what constitutes visible expert status
  •  the activities of a visible expert
  •  how visible experts are perceived in their markets
  •  how referrals occur for visible experts

Amtower Off Center


Hosted by nationally-known speaker and consultant Mark Amtower, the show highlights the good, the bad, the ugly and the just plain silly of doing business in the government market. Follow Mark on Twitter. Subscribe to Amtower Off Center’s audio interviews on Apple Podcasts or PodcastOne.